Our Team

Our Executive Team provides strategic and operational support to help achieve The B Team Mission.

Afia Amoateng

Enabler - Executive Support

As Executive Support, Afia works as part of the CEO office, covering operations and engagement.

Afia Amoateng

[ She / her ]

Enabler - Executive Support

As Executive Support, Afia works as part of the CEO office, covering operations and engagement.

Managing an active calendar and supporting opportunities for engagement, Afia works with key internal and external stakeholders to ensure the CEO is set up for success. Utilizing her administrative background, Afia maintains an efficient, effective and high impact schedule and CEO office.

Charlotte Burson

Head of Development

Charlotte focuses on cultivating strategic partnerships and strengthening the long-term sustainability of The B Team

Charlotte Burson

[ She / her ]

Head of Development

Charlotte focuses on cultivating strategic partnerships and strengthening the long-term sustainability of The B Team

Charlotte joined The B Team as part of the founding staff team, shaping the organization’s development and community-building priorities from the outset. Charlotte believes deeply in the power of partnerships to deliver collective solutions to the world’s most pressing issues. In her role, she strengthens engagement with our partners and donors in support of our mission.

With more than 10 years of experience working across the non-profit sector, including in disability and community services, youth political engagement, and international development, Charlotte brings a breadth of experience and passion for advancing social justice to her work.

Nadine Apelian Dobbs

Global Communications and Storytelling Lead

Nadine leads The B Team’s storytelling and strategic communications efforts.

Nadine Apelian Dobbs

[ She / her ]

Global Communications and Storytelling Lead

Nadine leads The B Team’s storytelling and strategic communications efforts.

She believes stories play a fundamental role in defining both the purpose and the tactics of collective action—and in her role she helps develop and implement messaging that uplifts our mission. Nadine brings over 15 years of experience devising strategies and programs that translate some of the world’s most complex policy and social issues—from Middle East politics to the global water crisis and human rights technology—into actionable solutions for audiences around the globe.


Nadine discovered her passion for foreign policy issues and social justice initiatives in the post-9/11 era, as a legal assistant at the ACLU. Since then, she has worked at the intersection of media and policy for institutions such as PBS, the Council on Foreign Relations, Water.org and Chicago Ideas— a year-round programming platform co-chaired by the Mayor—where she was the COO.

Holly Dunham-Dye

Partnerships & Engagement Catalyst

Holly leads engagement with our Leader teams community and supports Leader engagement, Leader recruitment, and our efforts to advance gender...

Holly Dunham-Dye

[ She / her ]

Partnerships & Engagement Catalyst

Holly leads engagement with our Leader teams community and supports Leader engagement, Leader recruitment, and our efforts to advance gender-balanced, diverse and inclusive workplaces.

In her cross-cutting role as Partnerships & Engagement Catalyst, Holly mobilizes and develops the Leader teams community (Worker Bs), leads key external relationships, advises on engagement opportunities across our causes & campaigns and supports Leader recruitment, movement building and our work to Change Who to Change How. Her background in human rights spans gender policy, worker protection and refugee support and advocacy.

Ugochi Ekwueme

Partnerships and Development Associate

Ugochi supports The B Team’s community-building efforts, focusing on development, events and leader engagement.

Ugochi Ekwueme

[ She / her ]

Partnerships and Development Associate

Ugochi supports The B Team’s community-building efforts, focusing on development, events and leader engagement.

With over seven years of experience in the nonprofit sector, Ugochi brings a design-thinking approach and expertise in managing projects, products & services for social impact to her work at The B Team. Before joining The B Team, Ugochi was part of the team at Reboot, which focused on strengthening institutions and governance and where she worked across communications and program design, business development and community engagement.

Gavin Ganendran

Communications Strategist

Gavin leads on The B Team’s digital strategy and supports the delivery of the organization’s communications outputs.

Gavin Ganendran

[ He / him ]

Communications Strategist

Gavin leads on The B Team’s digital strategy and supports the delivery of the organization’s communications outputs.

Gavin works to evolve The B Team's online audiences beyond the usual echo-chambers, leveraging mediums and channels including website, social media, podcast and video. A passionate advocate of human rights and hope-based communications, Gavin joined The B Team after serving as Senior Communications Officer at The Elders —a group of global leaders founded by Nelson Mandela, dedicated to peace, justice and human rights.

Robin Hodess

Strategy Lead

Robin leads The B Team's efforts on strategic positioning, corporate and public sector governance and organizational learning.

Robin Hodess

[ She / her ]

Strategy Lead

Robin leads The B Team's efforts on strategic positioning, corporate and public sector governance and organizational learning.

As Strategy Lead, Robin guides The B Team positioning and shapes thought leadership in support of our mission—connecting the dots between B Team Leader priorities and our campaigns. Bringing decades of research and advocacy experience in the transparency and accountability field, she backstops our efforts on corporate and public sector governance and organizational learning. Robin also incubates new work and engages in key B Team partnerships, including with Imperative 21.

Ruth Jones

Lead Collaborator and Chief of Staff

'Right-hand' to the CEO, Ruth drives our mission through her work on Leader and partner engagement, strategic planning and team building.

Ruth Jones

[ She / her ]

Lead Collaborator and Chief of Staff

'Right-hand' to the CEO, Ruth drives our mission through her work on Leader and partner engagement, strategic planning and team building.

Ruth joined The B Team in 2015 to advance the Net-Zero by 2050 work and drive business engagement around the Paris Climate Agreement. Now in her role as Lead Collaborator and Chief of Staff, Ruth works closely with our CEO/Chief Change Catalyst, our Leaders and across teams to develop and deliver the organizational strategy. A communications and stakeholder relations professional, Ruth came to The B Team having led the development and delivery of Climate Week NYC working with global business, government and thought leaders including John Kerry, Tim Cook, Tony Blair, Ban Ki-moon, François Hollande and Prince Albert II of Monaco. Immediately prior to this role Ruth was a co-founding director of a communications agency.

Sierra Leder

Advocacy Strategist

Sierra leads The B Team’s work on Business and Human Rights, and contributes to advancing efforts in sustainability, responsibility, and cli...

Sierra Leder

Advocacy Strategist

Sierra leads The B Team’s work on Business and Human Rights, and contributes to advancing efforts in sustainability, responsibility, and climate.

In her role as Advocacy Strategist, Sierra shapes the organisation’s Human Rights agenda and drives a people-centric focus across broader sustainability and ESG work. She brings expertise in global policy and international affairs, as well as a passion for sustainability, and is an advocate for bold, progressive business leadership that embraces long-term economic growth.

Ewan Livingston-Docwra

Cause Strategist, Governance

Ewan leads on responsible tax and contributes to the organization’s anti-corruption and human rights efforts.

Ewan Livingston-Docwra

Cause Strategist, Governance

Ewan leads on responsible tax and contributes to the organization’s anti-corruption and human rights efforts.

As a Cause Strategist focused on Governance, Ewan leads the organization’s work to raise the bar on responsible corporate tax policy and practice. He joined The B Team after serving as Head of Corporate Partnerships at ActionAid—a human rights NGO—and working in both political consultancy and the UK Parliament.

Livia Morarasu

Enabler - Organizational Support

As an organizational Enabler, Livia works across the full team, covering strategy, operations and engagement.

Livia Morarasu

[ She / her ]

Enabler - Organizational Support

As an organizational Enabler, Livia works across the full team, covering strategy, operations and engagement.

Through her support role, she helps maintain an efficient, effective and well-connected team, by strengthening internal engagement and driving the creation and implementation of our own vision for our ‘future of work.’

Cyril Moyo

Advocacy Associate

Cyril supports The B Team's climate, nature and inequality work as well as the organisation's wider work.

Cyril Moyo

Advocacy Associate

Cyril supports The B Team's climate, nature and inequality work as well as the organisation's wider work.

In his role as an Advocacy Associate, Cyril works on our climate, nature and inequalities campaign to bolster more ambitious business action in this decade of action, as well as supporting advocacy efforts across The B Team. He comes to the The B Team having worked for both private and nonprofit sectors. He started work as a Graduate Sales Executive for Pendragon Plc, one of the largest motor retailers in the UK, before moving to the British Red Cross, where he worked in the social enterprise arm of the organisation. He has also worked for VSO ICS as a Learning and Training officer, where he led the induction of VSO ICS volunteers prior to their overseas placements. He is passionate about political history and sustainable development.

Jameela Raymond

Cause Strategist, Governance

Jameela drives new norms of integrity, responsibility and accountability in the private sector, with a focus on anti-corruption.

Jameela Raymond

[ She / her ]

Cause Strategist, Governance

Jameela drives new norms of integrity, responsibility and accountability in the private sector, with a focus on anti-corruption.

Jameela leads the organization's work on cleaning up public procurement and uses her background in anti-corruption to sustain and advance our existing efforts to end anonymous company ownership. She brings a wealth of expertise in global anti-corruption efforts with a particular understanding of the challenges of reform implementation as well as the need for a multi-stakeholder approach to affect change.

Leah Seligmann

Lead Campaigner

Leah leads advocacy and campaigns across The B Team agenda.

Leah Seligmann

[ She / her ]

Lead Campaigner

Leah leads advocacy and campaigns across The B Team agenda.

In her role as Cause Team Lead, Leah is responsible for integrating the strategy across The B Team Causes. She heads up the Climate team, which is focused on delivering a just transition to a net-zero greenhouse gas emissions economy by 2050. Leah comes to The B Team from the private sector where she was Chief Sustainability Officer for a Fortune 200 energy company. Prior to that, she worked on sustainability strategy with multinational companies in the retail, Agriculture, IT, metals and mining sectors.

Kate Ormiston Smith

Lead Resources Curator

Kate oversees the financial and non-financial resources of the organization, and plays a key role in our governance.

Kate Ormiston Smith

[ She / her ]

Lead Resources Curator

Kate oversees the financial and non-financial resources of the organization, and plays a key role in our governance.

As the Lead Resources Curator, Kate ensures the financial and non-financial sustainability of the organization and works to maintain smooth internal processes, as well as supporting strong governance structures in her role as Company Secretary, drawing from her background in professional services.

Halla Tómasdóttir

CEO & Chief Change Catalyst

On a quest to make business a force for good, Halla is not only our CEO but also our Chief Change Catalyst.

Halla Tómasdóttir

[ She / her ]

CEO & Chief Change Catalyst

On a quest to make business a force for good, Halla is not only our CEO but also our Chief Change Catalyst.

As a business leader, board director, mother, entrepreneur, investor and presidential candidate, Halla has always been convinced that business as usual is no longer an option. She now inspires our Leaders, staff and partners to collectively catalyze the change we want to create in this world.

Farooq Ullah

Advocacy Strategist

Farooq advances our work on climate, nature and inequalities, helping both companies and governments show sustainability leadership. Farooq ...

Farooq Ullah

Advocacy Strategist

Farooq advances our work on climate, nature and inequalities, helping both companies and governments show sustainability leadership. Farooq also provides cross-cutting advocacy support in other areas of our work.

Farooq has 18 years of sustainable development & public policy experience at international, national and local government levels, as well as a three years experience in the private sector, both within industry and as a consultant. Farooq also holds several non-executive positions. He is an Associate of the International Institute for Sustainable Development (IISD), an Associated Partner of the European Sustainable Development Network (ESDN), a Fellow of the Royal Society of Arts (RSA), and a Peer for the 3rd International Peer Review of the German National Sustainable Development Strategy.